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	<title>Helpful Country &#187; Hardware</title>
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		<title>Blu-ray:  A Primer</title>
		<link>http://www.helpfulcountry.com/archives/2009/11/10/blu-ray-a-primer/</link>
		<comments>http://www.helpfulcountry.com/archives/2009/11/10/blu-ray-a-primer/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 22:06:03 +0000</pubDate>
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				<category><![CDATA[Hardware]]></category>

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		<description><![CDATA[Blu-ray is an optical disc format which is set to rival HD-DVDin the race to be the
de-facto standard storage medium for HDTV. The HD-DVD vs Blu-ray battle resembles
that between Betamax and VHS and DVD+RW and DVD-RW.
Currently, the major Hollywood film studios are split evenly in their support for Blu-
ray and HD-DVD, but most of the [...]]]></description>
			<content:encoded><![CDATA[<p>Blu-ray is an optical disc format which is set to rival HD-DVDin the race to be the<br />
de-facto standard storage medium for HDTV. The HD-DVD vs Blu-ray battle resembles<br />
that between Betamax and VHS and DVD+RW and DVD-RW.</p>
<p>Currently, the major Hollywood film studios are split evenly in their support for Blu-<br />
ray and HD-DVD, but most of the electronics industry is currently in the blue corner.</p>
<p>The key difference between these new players and recorders and current optical disc<br />
technology is that Blu-ray, as its name suggests, uses a blue-violet laser to read<br />
and write data rather than a red one. Blue light has a shorter wavelength than red<br />
light, and according to the Blu-ray Disc Association (BDA), which is made up of,<br />
amongst others, Sony, Philips, Panasonic, and Pioneer, this means that the laser<br />
spot can be focussed with greater precision.</p>
<p>Blu-ray discs have a maximum capacity of 25GB and dual-layer discs can hold up to<br />
50GB &#8211; enough for four hours of HDTV. Like HD-DVD, Blue laser discs don&#8217;t require<br />
a caddy and the players and recorders will be able to play current DVD discs. Codecs<br />
supported by Blu-ray include the H.264 MPEG-4 codec which will form part of<br />
Apple&#8217;s QuickTime 7, and the Windows Media 9 based VC-1.</p>
<p>The BDA says that although blue laser discs and players are already shipping in<br />
Japan, they won&#8217;t ship in the US until the end of 2005 at the very earliest. It is likely<br />
that players will be very expensive initially, compared to DVD players. In Japan, they<br />
cost the equivalent of $2000. However, as with all new technology, prices will<br />
quickly fall &#8211; particularly as Blu-ray will be competing with HD-DVD for that space<br />
under your TV.</p>
<div style="float: left; padding: 0px; margin: 0px; border-width: 1px 1px 1px 1px; border-style: solid; border-color: white; background-color: white"></div>
<p>Kenny Hemphill is the editor and publisher of The HDTV Tuner &#8211; a guide to the kit, the technology and the<br />
programming on HDTV.</p>
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